For nontechnical founders having experience of being in the business world, the greatest challenge is to navigate the technical components or functions. According to the point of view of a nontechnical founder that has worked with several teams or founders, there are multiple ways in which people from similar backgrounds can become successful in the software business say for example – web development.
If you are planning to start web design and development work but short in technical skills, you can still build a big business. Have a quick glance at the following tips. It is true that opportunities are out there but you have got to look for the right one.
Targeting the market
Typically, the nontechnical founders are thorough businessmen and the best that they can do is to leverage on their connections and their experience from their previous backgrounds. When you are stepping into a new industry, begin with big thoughts but start off with small perceptions and one at a time for targeting the niche market. This will help you have a clear idea of the customers that can be targeted in the beginning.
Hiring offshore freelancers
This is a better and cheaper option when compared with onshore workers and if you are conversant with the native language of the developers, the experience is likely to be smooth and easy with little or no roadblocks. Talking to an outsourcing agency can be the first step although you have to keep in mind the disadvantages of this option as well. In most of the cases, communication becomes a major issue and the styles of coding are completely different than that of the local freelancers. It can be a risky option but weighting the pros and cons will surely help you hit the right solution.
Reselling the products
The web development work is different than other projects and reselling is a considerably good option to let your customers know what you want to do. Contrary to the technical projects that take time to build customers, the scenario is different with nontechnical founders. They can use PowerPoint or other mockups to exhibit where the company is moving for allowing the nontechnical founders to get an insight into what the customers want to pay for and are willing to do. The projects will never be done so do not wait until you start with the selling process.
Hiring a leading engineer
According to your budget, you can start with recruiting someone that has experience and the qualifications. However, it can lead to an increase in the overhead costs and you may not know how to hire technical people.
Have room for the business to keep moving
When it comes to start up, the budget can shoot up suddenly although you have to ensure that you have enough money to keep the project running and this is where you can outsource a web development project. Not only will it allow you save money and time but build up your brand in a more effective manner. Creating a realistic vision can help you in the long run and set up milestones that you can achieve. Comparing your business with those in the similar domain can help you in the long run though the effects might not be visible in the real sense.
Assuming the project to be a journey
Imagine that your project is a journey and not a money earning process since it is a nontechnical startup. Just go ahead with your work and try to make things look better every day. The more dedicated your team is the better are the results that you can expect to get.
Hiring a designer
Whether you do not believe it nor not, it becomes tough when it comes to hiring a web designer. Just think about the home page and try to contrive your ideas on the whiteboard. How do you want your homepage to look along with the layout and the language? Outsourcing is the best option for redesigning your website as it will lessen your cost to a great extent, particularly because you are standing on ground zero with a nontechnical background.
The final tip
For nontechnical founders, you have to validate your business during the initial stage until you can hire people with technical skills even if it means that you will have far less equity during this journey.
- Tips For Non-Technical Startup Founders In Need Of Web Development - April 27, 2016