Entering the business arena can be a scary experience. With small businesses and startups popping up everywhere, it can be tricky work trying to stay afloat and, eventually, rising to the top. The competition is huge and merciless, and those who manage to utilize every tool available to their advantage will be the ones who succeed. Luckily, innovation never sleeps, and there is a whole plethora of new technologies that can help small business owners be more productive, efficient and cash-effective.
Save Cash on Office Space
Remote employment has been all the rage for a while now. It’s only natural – it can save you a ton of money you would otherwise spend on office space. The lease and interior décor are one of the biggest expenses any new company has to deal with. By hiring remotely, you can avoid this expense altogether. Start small, and work up to the office space – once it is truly necessary and you can afford it. Until then, you can choose one of many free chats and VoIP apps, like the perennial Skype and Viber. These free apps will save you a pretty penny while still ensuring quality communication with your employees.
Stay on Top of Your Releases
New releases are an incredibly stressful part of the job. To stay in control of the situation, we could all learn something from big enterprises. The hardest part of this task is keeping track of everything that needs to be done and coordinating between different employees and their respective tasks. A software release needs to run like a well-oiled machine – but it can feel overwhelming to keep all the moving parts perfectly synchronized. Fortunately, nowadays there are some great tools that can help you with efficient software release management. Using a tool to take some of the load off you will free you up to do other tasks.
The slow awakening of our collective environmental awareness is not only good for the planet – it has another great side effect: it saves money! One of the main ways to achieve this is to avoid paper as much as possible. Base all of your communication on digital channels, like email and VoIP. Instead of printing flyers, turn to social media for your marketing campaigns. If you do have office space, there is plenty of eco-friendly, but also budget-friendly tweaking to be done. Using CFL and LED lights saves money in the long run, just as newer, greener appliances do.
Is Your Head in the Cloud(s)?
Working with the cloud has become the way to go. Not only is it practical, it also costs significantly less. There are huge savings to be made by not choosing to invest in expensive hardware. Storage in the cloud is a safe and extremely resilient solution. Not only do you never have to worry about pesky details like power outages again, you can easily get one or one thousand servers with just one click. Of course, dismissing them is just as simple.
Make an Internet Marketing Boom
Nowadays, the internet is de facto the main avenue for marketing, which is why it’s crucial to create a strong web presence. There are many useful internet marketing tools, like Hootsuite or Zapier, that can help you automate your social media posts and promotional emails. By mastering the basics of social media marketing and SEO, you can launch your startup into the business stratosphere.
Don’t be afraid to embrace new technologies. New businesses usually need all the help they can get, and tools that can aid you in the mission to earn more with less effort and expenditures are certainly worth a try.
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